PROJECTS


Improving usability for a new productivity startup's market entry
Improving usability for a new productivity startup's market entry
Install the Figma plugin and you’re ready to convert your designs to a responsive site.
Install the Figma plugin and you’re ready to convert your designs to a responsive site.
PRODUCTIVITY
PRODUCTIVITY
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Hi I'm Farah,
UX Designer 🐞
Hi I'm Farah,
UX Designer 🐞
I like to design with intention, focusing on creating a purposeful product.
Projects
Projects
Improving usability for a new productivity startup's market entry.
App redesign driven by user testing and iterative prototyping. This case study explores how strategic improvements enhanced usability and engagement.

Improving usability for a new productivity startup's market entry.
App redesign driven by user testing and iterative prototyping. This case study explores how strategic improvements enhanced usability and engagement.

Improving usability for a new productivity startup's market entry.
Tackling identified pain points to provide a solution that explores how thoughtful design can transform the cooking experience.

Improving usability for a new productivity startup's market entry.
Tackling identified pain points to provide a solution that explores how thoughtful design can transform the cooking experience.

Simplifying Subscription Management for a Seamless Digital Experience.
A subscription management app designed to help users track, organise, and control their recurring payments.

Simplifying Subscription Management for a Seamless Digital Experience.
A subscription management app designed to help users track, organise, and control their recurring payments.

Enhancing recipe discovery for daily cooks.
Tackling identified pain points to provide a solution that explores how thoughtful design can transform the cooking experience.

Simplifying subscription management for a seamless digital experience.
A subscription management app designed to help users track, organise, and control their recurring payments.

Projects
Improving usability for a new productivity startup's market entry.
App redesign driven by user testing and iterative prototyping. This case study explores how strategic improvements enhanced usability and engagement.

Improving usability for a new productivity startup's market entry.
App redesign driven by user testing and iterative prototyping. This case study explores how strategic improvements enhanced usability and engagement.

Improving usability for a new productivity startup's market entry.
Tackling identified pain points to provide a solution that explores how thoughtful design can transform the cooking experience.

Improving usability for a new productivity startup's market entry.
Tackling identified pain points to provide a solution that explores how thoughtful design can transform the cooking experience.

Simplifying Subscription Management for a Seamless Digital Experience.
A subscription management app designed to help users track, organise, and control their recurring payments.

Simplifying Subscription Management for a Seamless Digital Experience.
A subscription management app designed to help users track, organise, and control their recurring payments.
